SEO Redirects 301, 302, 404, 410

301 – Permanent move of the content:  For site launches to direct users to new urls of the new site structure.

302 – Temporary move of content: Say a product is out of inventory, page removed for a while.  Use this to direct users to a different similar page.

404 – Content removed: Google looks at these as broken, though they’re just pages that don’t extist.  Particularly problematic on incoming links.  All other codes are better than this one for non-existent pages.

410 – Content Permanently removed.  Better than a 404 for missing content.

Some info

http://en.wikipedia.org/wiki/List_of_HTTP_status_codes

http://www.seomoz.org/blog/how-should-you-handle-expired-content

 

 

Leave a Reply

You must be logged in to post a comment.